Choosing a Realtor in Southern Maryland: What's The Difference?
September 3, 2009 by Jonbenya · Leave a Comment
When it comes to marketing for home sellers in Southern Maryland, there are as many options as there are real estate agents. By contract, the only marketing an agent is REQUIRED to do is list the home on MLS and wait for a buyer to show up.
Unfortunately, that sort of approach makes it difficult for your home to been seen by potential buyers. The more marketing you agent does, the better chance it has of selling, right? Every bit of exposure is one step closer to finding the buyer for your home!
Here’s an example of some of the things we do to get our homes sold quickly:
Professional photography
No point-and-shoot cameras, we hire professionals to take gorgeous hi-res HD shots of our homes! Better photos increase the chance of people taking a closer look at your home when they see it online!
Online Video Marketing
“virtual tours” are dead. People want to see something more engaging, and video is it! We take video tours, combine them with high resolution photos, and add text descriptions to generate buzz and give people more incentive to call their agent and make an appointment to see your home! Here’s an Example:
[youtube=http://www.youtube.com/watch?v=ZtNPLcwBaho]
Listing Syndication and Featured Advertising
Most Realtors don’t “Get It” when it comes to online marketing. the MLS isn’t enough! We syndicate our listings to over 45+ websites and pay for tons of Featured ads to get you seen first! If there are 50 homes comparable to yours on the market, our job is to make sure that your home is on the top of their list when people are searching the internet.
Aggressive Direct Marketing
This includes open houses, direct mailers, flyers, signs, trade shows, home book advertisments, fairs, blogging, direct email marketing and more all designed to get YOUR HOUSE sold! Direct Marketing has long been the staple of real estate advertising. It still gets business done, but not as efficently as it once did.
If you’re thinking about putting your house on the market, give us a call for a free Comparative Market Analysis (CMA) and a demonstration of how our marketing strategy will get your home sold quickly!
~Jonathan Benya- Realtor
301-653-8116
Charles County Real Estate Blog
SOMD Home Search
Southern Maryland Custom Homes & Land